Eleonor Dahlberg
Eleonor Dahlberg
Svensk Handel
Retail Media Community
Presented by: Svensk Handel in collaboration with Visual Art
Retail Media Reloaded: Structuring a Thriving Market for the Next Phase of Growth
Stage: J1
Unified Commerce Revolution
9:00 am-10:10 am - 5 March
Go to J1
Add to calendar2026-03-05 09:00:002026-03-05 10:10:00Europe/StockholmRetail Media Reloaded: Structuring a Thriving Market for the Next Phase of GrowthSvensk Handel - Eleonor DahlbergUnified Commerce RevolutionSvensk Digital Handelnoreply@dhandel.seevent
Retail Media Reloaded: Structuring a Thriving Market for the Next Phase of Growth
Retail media is moving from hype to execution. This flagship session explores how retailers are evolving into publishers – using first-party data and owned media to create measurable value for brands and customers.
- Opening: From Hype to How – Building a Sustainable Nordic Retail Media Business.
- Retail Media Reloaded: From First – Party Data to Scalable Growth
- From Retailer to Publisher: Matas’ Journey to Becoming a Preferred Media Partner
- In-Store Media at Scale – When Physical Becomes Digital
- Panel: The Nordic Catch-Up – How Do We Accelerate Retail Media Together?
Eleonor Dahlberg
Svensk Handel
Innovation, Svensk handel
Presented by: Svensk Handel in collaboration with Avarda, Swish & Walley
PAYTECH HUB - PayTech Unleashed: How Payment Innovation Is Reshaping Commerce
Stage: H1
Next-Gen Intuitive E-Commerce
10:30 am-11:40 am - 4 March
Go to H1
Add to calendar2026-03-04 10:30:002026-03-04 11:40:00Europe/StockholmPAYTECH HUB - PayTech Unleashed: How Payment Innovation Is Reshaping CommerceSvensk Handel - Eleonor DahlbergNext-Gen Intuitive E-CommerceSvensk Digital Handelnoreply@dhandel.seevent
PAYTECH HUB – PayTech Unleashed: How Payment Innovation Is Reshaping Commerce
From AI-powered payments and embedded finance to frictionless flows, wallets, and instant payments — innovation in PayTech is accelerating and reshaping how we buy, sell, and build customer experiences.
We explore how the next wave of payment solutions is driving loyalty, conversion, and new business models. In this session we will cover:
- Opening: The Future of PayTech
- When AI Shops for You: How Retailers Can Win in the Age of Predictive Commerce
- Empowering the Modern Shopper: From Recurring Payments to Trusted AI Experiences
- Owning the Customer Journey
- Panel: PayTech Reality Check – Retail Voices on What Actually Works
