Powering fandom – creating icons.
AI is changing how people discover, compare and buy. At D-Congress 2027, we explore what gives customers a reason to choose a business and come back. We look at the role of products, service, creativity and communities in building lasting brands.
Meet people from retail, technology, fashion and culture who bring different perspectives to that question. Continue the conversation between sessions and into D-Congress Festival.
You have to be there.
D-Congress grew with Swedish e-commerce. Today, it brings together retailers, brands and technology businesses from across Northern Europe and beyond to explore how commerce is changing. Owned and organised by Svensk Handel.
Meet retail leaders, founders and specialists working on the same questions as you. Exchange experiences with your peers and get to know people outside your usual circle.
Find new ideas through the people and businesses around you. Explore technologies, hear different perspectives and discover approaches you can bring back to your own work.
Hear how other companies tackle growth, customer experience and change. Learn from their decisions, including what proved difficult, and consider what could work in your business.
Everyone is here
Six live acts on two stages. Established artists and new discoveries, with dinner and time to spend together as D-Congress continues into the night.
Sara Riis-Carstensen on stage at D-Congress 2026
Hear from retail leaders, founders and experts with different experiences of how commerce is changing. Explore who’s speaking and what they’ll bring to D-Congress.
Explore AI, e-commerce, brand-building, payments, logistics and the changing conditions for retail. Find sessions that address the questions you’re working on and introduce you to a few new ones.
Jacob Lovén on stage at D-Congress 2026
Sponsorships
Meet retailers and brands looking for technology, expertise and business partners. Explore exhibition and sponsorship opportunities for your company at D-Congress.
PLAN YOUR VISIT
Find the people you want to meet, book meetings and build your programme before you arrive.
Your programme
Browse sessions and save your favourites to your personal schedule.
Your meetings
Explore participant profiles and arrange one-to-one meetings before and during D-Congress.
Speakers & exhibitors
Find out who’s taking part and explore the exhibiting companies.
Event updates
Receive meeting reminders and practical information during your visit.
The D-Congress App will be available a few weeks before the event.
Stay in the same building as D-Congress and book with a special rate for participants. Rooms at this rate are subject to availability, so we recommend booking early.
Get speaker announcements, programme updates and practical information ahead of D-Congress. The newsletter is in English.
