Trends, ideas and lessons from the people shaping the future of commerce. Explore articles, interviews and reports from D-Congress and Svensk Handel – and filter by the topics that matter most to you.
People bring their interests, expectations and previous experiences into every encounter with a brand. Understanding those influences is a useful place to begin a conversation about the future of stores. At D-Congress 2027, Jack Stratten, Director and Head of Trends at Insider Trends, explores that connection in Stores Worth Showing Up For — The future of physical retail.
AI makes content easier to produce. Earning attention and trust is another matter. Ahead of Scott Galloway’s Predictions 2027 at D-Congress, we explore what this shift could mean for retailers and brands.
When do people want advice from AI, and when do they prefer a person? Linda Leopold draws on seven years in AI leadership at H&M Group to explore how people and AI can work together.