


Fredrik Svedjetun
Market
Editor-in-Chief and Publisher
In parthership with: Market
A Clear Voice in a Defining Moment: Sofia Larsen on Power, Policy & the Future of Swedish Retail

As Sweden approaches an election year, Sofia Larsen, CEO of Svensk Handel, stands out for her clear and uncompromising voice in national debates – from spotlighting unfair competition by Temu and Shein to advocating for stronger conditions for Swedish retailers. This D-Talks conversation explores how she leads a sector under pressure, balances policy with practical industry needs, and sets the agenda for a nation powered by retail. Sofia offers sharp insights into advocacy, collaboration, and the leadership required when the stakes are higher than ever.
Session in Swedish

Fredrik Svedjetun
Market
Editor-in-Chief and Publisher
In parthership with: Market
Steering with Trust: Nina Jönsson on Leadership, Innovation & Customer Value

Nina Jönsson became CEO of ICA Gruppen in 2022 during a period of rapid change in Swedish retail, driven by shifting consumer expectations, new competitors and accelerating innovation. By sharpening strategic priorities, strengthening customer focus and makingcourageous leadership decisions, she has reinforced mandate and competitiveness across the business — while leading ICA Sverige back go grow and continuing to develop Apotek Hjärtat as Sweden’sleading pharmacy chain.
In this session, Nina reflects on leading through volatility, balancing stability withrenewal, and ensuring long-term relevance in a fast-moving market.
Session in Swedish

Fredrik Svedjetun
Market
Editor-in-Chief and Publisher
In parthership with: Market
Shaping What’s Next: Hanna Moisander on Influence, Innovation & the Future of Leadership

Named one of Sweden’s most promising female leaders, Hanna Moisander brings a bold, tech-savvy perspective to retail leadership. As Chair of Lager 157 and CEO of Diverse Executive Boards, she works closely with founder Stefan Palm to guide one of Sweden’s fastest-growing fashion chains – with a sharp focus on long-term strategy and leadership renewal. A conversation about collaboration at the top, future-focused governance, and how new voices are reshaping the power structures of retail.
Session in Swedish

Fredrik Svedjetun
Market
Editor-in-Chief and Publisher
In parthership with: Market
Leading Through Seasons of Change: Susanne Holmström on Reinvisioning Blomsterlandet

Blomsterlandet boomed during the pandemic, but when consumers tightened their budgets, newly appointed CEO Susanne Holmström faced a different kind of challenge. Through focused investments, sharpened store concepts, and a clear strategic direction, she is now steering the company toward the SEK 2 billion mark. In this fireside chat, Susanne shares how she leads through shifting market conditions, balances stability with renewal, and keeps a beloved brand growing in a seasonal and competitive retail landscape.
Session in Swedish
Innovation for Impact
Retail Awards
1 995 KR
2 995 KR
Alla priser ex moms
Nordic Retail Summit
Medlem
0 KR
Medlem i Svensk Handel
Trygg E-handel
1 995 KR
Certifierad Trygg E-handlare
Partner
1 995 KR
Partner till Svensk Handel
Ordinarie pris
2 995 KR
Övriga
Alla priser ex moms
TICKETS D-CONGRESS
5.400 SEK
9.800 SEK
1.500 SEK
All prices are exclusive of VAT