Jenny Rydhström
Jenny Rydhström
Gents
Founder & CEO
Building Gents the Hard Way: Fraud, Failure & Fighting Back
Stage: D-Talks Unplugged
Leadership, Power & Retail Transformation
1:45 pm-2:05 pm - 5 March
Go to D-Talks Unplugged
Add to calendar2026-03-05 13:45:002026-03-05 14:05:00Europe/StockholmBuilding Gents the Hard Way: Fraud, Failure & Fighting BackGents - Jenny RydhströmLeadership, Power & Retail TransformationSvensk Digital Handelnoreply@dhandel.seevent
Building Gents the Hard Way: Fraud, Failure & Fighting Back
Gents founder Jenny Rydhström sits down with Joel Löwenberg for a brutally honest conversation about what it really took to build one of the world’s leading grooming retailers. Jenny went from near-bankruptcy after a massive fraud case to betting everything she had on saving the company. No clichés — just the truth about risk, resilience, bad calls, big wins, and the mindset of someone who turned a basement hobby into a global niche brand. Joel will push past the polite answers and go straight for how she actually thinks.
Session in Swedish
