


Jo O’Connor
Adobe
Principal Solutions Consultant
Presented by: Adobe
Winning Customers in the Age of AI: How Agentic AI Transforms Retail and B2B CX

This session explores how customer experiences are already being transformed by LLM powered systems and Agentic AI. This requires brands to move beyond automation to autonomous, intent-driven journeys. Learn how leading organisations use AI to anticipate needs, orchestrate commerce flows, and stay visible in an AI‑first world. Key takeaways: – How agentic AI reshapes commerce and end‑to‑end CX – Personalisation at scale without increasing cost – Being discoverable and relevant in the age of LLMs – Practical inspiration from Retail and B2B use cases Relevant for Retail & B2B | Commerce | Personalisation | CX Speaker: Jo O’Connor, Principal Solutions Consultant, Adobe.
Session in English
Innovation for Impact
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Nordic Retail Summit
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Övriga
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1.500 SEK
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