Mattias Nyman
CEO Flygresor.se
Flygresor.se
Agenda stage J1 March 4 and 5
10:30 am
10:30 am - 11:00 am
J1
2026-03-04 10:302026-03-04 11:00Europe/StockholmWinning Customers in the Age of AI: How Agentic AI Transforms Retail and B2B CXAdobe - Jo O’ConnorJ1Svensk Handelnoreply@svenskhandel.seevent
Winning Customers in the Age of AI: How Agentic AI Transforms Retail and B2B CX
11:10 am
11:10 am - 11:40 am
J1
2026-03-04 11:102026-03-04 11:40Europe/StockholmMattias NymanSvensk Handelnoreply@svenskhandel.seevent
The pursuit of margins. 100% transparency. A true revolution in digital advertising.
Flygresor.se
RelaxAd
Reaktion
11:50 am
11:50 am - 12:20 pm
J1
2026-03-04 11:502026-03-04 12:20Europe/StockholmNic StaegerSvensk Handelnoreply@svenskhandel.seevent
Smart Customer Mavericks
University West
Lund University School of Economics and Management / The Stockholm School of Economics (SSE)
12:30 pm
12:30 pm - 1:00 pm
J1
2026-03-04 12:302026-03-04 13:00Europe/StockholmYour Website Matters More Than Ever: How to Thrive in the Age of AI Search (And What it Means For SEO)Arthur MstoyanJ1Svensk Handelnoreply@svenskhandel.seevent
Your Website Matters More Than Ever: How to Thrive in the Age of AI Search (And What it Means For SEO)
Storyblok
1:50 pm
1:50 pm - 2:20 pm
J1
2026-03-04 13:502026-03-04 14:20Europe/StockholmSimon GustafsonSvensk Handelnoreply@svenskhandel.seevent
What Really Drives Results, and What Doesn’t? How to Prioritise in Digital Marketing When Everything Feels Possible
3:50 pm
3:50 pm - 4:20 pm
J1
2026-03-04 15:502026-03-04 16:20Europe/StockholmJohanna LevySvensk Handelnoreply@svenskhandel.seevent
Leading Through Transformation: From Crisis Mode to Sustainable Growth
Kids Brands Store
4:30 pm
4:30 pm - 5:00 pm
J1
2026-03-04 16:302026-03-04 17:00Europe/StockholmSvensk Tenn - Maria VeersamySvensk Handelnoreply@svenskhandel.seevent
Heritage as a Superpower: The Svensk Tenn Perspective
Svensk Tenn
9:00 am
9:00 am - 10:10 am
J1
2026-03-05 09:002026-03-05 10:10Europe/StockholmJacob LovénSvensk Handelnoreply@svenskhandel.seevent
Retail Media Reloaded: Structuring a Thriving Market for the Next Phase of Growth
Den Digitala Draken
Visual Art
Svensk Handel
Retail Media Works
10:20 am
10:20 am - 10:50 am
J1
2026-03-05 10:202026-03-05 10:50Europe/StockholmSean McCullumSvensk Handelnoreply@svenskhandel.seevent
From 0 to 800M SEK in 4 Years: How Takomo Golf Became the World’s Fastest-Growing DTC Golf Brand
11:40 am
11:40 am - 12:10 pm
J1
2026-03-05 11:402026-03-05 12:10Europe/StockholmJohan HjelmSvensk Handelnoreply@svenskhandel.seevent
Turn engagement into revenue: How to drive conversions with rich messaging campaigns
1:00 pm
1:00 pm - 1:30 pm
J1
2026-03-05 13:002026-03-05 13:30Europe/StockholmYvonne MagnussonSvensk Handelnoreply@svenskhandel.seevent
Designing Superiority at Scale for Global Brands: Using AI to Turn Segmentation into Consistent Digital-Shelf Positioning
1:50 pm
1:50 pm - 2:20 pm
J1
2026-03-05 13:502026-03-05 14:20Europe/StockholmKristofer ArwinSvensk Handelnoreply@svenskhandel.seevent
Why Customer Reviews Will Become the No.1 Ranking Factor in the AI Era
2:30 pm
2:30 pm - 3:00 pm
J1
2026-03-05 14:302026-03-05 15:00Europe/StockholmOskar JakobssonSvensk Handelnoreply@svenskhandel.seevent
The Best of Both Worlds: Data-Driven Personalisation Meets Local Customer Insight
3:20 pm
3:20 pm - 3:50 pm
J1
2026-03-05 15:202026-03-05 15:50Europe/StockholmWPP Media - Lovisa SmedbergSvensk Handelnoreply@svenskhandel.seevent
AI-Powered Growth: The Collaborative Retail Advantage
Speaker lineup stage J1 March 4 and 5
Mikael Bogg
CEO
RelaxAd
Jascha Trygg
Head of digital
Reaktion
Arthur Mstoyan
SEO Manager
Storyblok
Simon Gustafson
CEO & Founder
Adtraction
Daniel Gharavi
Ecommerce Manager
Kjell & Company
Johan Hjelm
Partner Manager
LINK Mobility
Johan-Fredrik Jæger Thaulow
Director Customer Success & Onboarding
LINK Mobility
Sean McCullum
Chief Marketing Officer
Takomo Golf
Casper Lie
Regional Manager - Nordics
Global-e
Kristofer Arwin
CEO and Co-founder of Trustvoice, Founder of Pricerunner
Trustvoice
Lovisa Smedberg
Nordic Executive Director, Data & Tech
WPP Media
Nic Staeger
Malin Sundström
PhD and Professor
University West
Patrik Stoopendahl
Postdoctoral Fellow / Affiliated Researcher
Lund University School of Economics and Management / The Stockholm School of Economics (SSE)
Maria Veersamy
CEO
Svensk Tenn
Johanna Levy
CEO
Kids Brands Store
Jacob Lovén
Moderator
Den Digitala Draken
Kenneth Danielsson
CEO
iAB
Kathrine Rønhof Karstensen
Head of Retail Media
Matas
Andreas Lind
CCO
Visual Art
Oskar Jakobsson
Director Customer Solution
ICA
Jo O'Connor
Principal Solutions Consultant
Adobe
Colin Lewis
Retail Media Expert, Marketer, Keynote Speaker, Columnist
Retail Media Works